LPF Fundraising Committee Report, December 2021
Chair: Hector Roos
Vice Chair: Celicia Slafter
Last Meeting: December 14, 2021
Next Meeting: Tuesday, January 11, 2022 and Tuesday, January 25, 2022
Committee Objectives:
Expand depth and breadth of donor base
Achieve $3k in recurring donations ($1,778 currently)
Earn $100k for the year (from Feb. 2021 to date: $60,376.24 or $39,623.76 to goal by Feb. 2022)
Measures/Outcomes:
Please see Development Director's report.
Action Items Completed:
- Supported the LPF Holiday Party on December 11, 2021
- Researched and identified a droppershipper to service a LPF e-store (Spreadshirt/Spreadship).
- Organized donor data to identify opportunities for texting and for direct mail solicitation with the development director.
- The 100@25 Club has its third speakers event via Zoom on Monday, December 13th at 7pm Eastern with Larry Sharpe on Development Professional Candidates.
- Supported the Development Director access to LPF Mailchimp account (author access granted).
- Voted to approve a budget through end of February 2022 / LPF Convention (with a new update)
Action Items in Progress/Pending:
- 3 yr fundraising plan proposal
- Execute on top donor level perks
- Decide on store products, drop-shipper, and inventory manager
- Developing new solicitation language
- Affiliate link program (see "Motion to Create a 100@25 Club Affiliate Referral Program" below)
- Assisting fundraising event planning
- Establish a Major Gifts Program using Bloomerang Fundraising CRM (in-kinded by donor) to prospect our current donors both individuals and organizations.
- Assist the Convention Cmte with fundraising toward a speakers budget.
- Make an End of the Year giving appeal for both small donors and corporate sponsors to the Convention (as a tax right off) using the previous year sponsorship package as a guideline.
Title: Motion to Create a 100@25 Club Affiliate Referral Program
Motion: The Fundraising Committee moves this motion before this honorable Executive Committee to create a county affiliate referral program that makes a referral payment for a new recurring donor in that county to the 100@25 Club as follows:
- County affiliates where a recurring donor is located will receive a referral payment of $25 after the recurring donor's 4th consecutive payment into the 100@25 Club.
The LPF treasurer will disburse corresponding payments every 6 months to qualifying county affiliates.
Expenditures are to be limited to $2,000 annually unless further funds are authorized by the Executive Committee.
Program applies for new recurring donors who join on or after January 1, 2022.
For an affiliate to participate in this program, they must request a unique referral link to invite recurring donors to.
One referral payment per qualified recurring donor of at least $25 per month who has not been a recurring donor of at least $25 per month within one year of their join date.
Discussion: A simple referral program with county affiliates who recruit new members of the 100@25 Club. This is meant to incentivize county affiliates to integrate 100@25 Club activities such as club event announcements and "pin" presentations to club members present.
Financial liability: No financial liability at program start.